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Elite Italian car design meets the e-bike

Ferrari design house, Pininfarina, have created a limited edition electric bike in partnership with Milan’s 43 Cycles, a company that has applied its fashion heritage to the world of creating bespoke bicycles.

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The Pininfarina Fuoriserie is being produced in two versions, a ‘luxurious’ Limited edition, with a price tag of 9000 Euros, alongside what is being termed the Naked version, at 5000 Euros.

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Pininfarina took inspiration from their iconic cars of the 1930s for the bike’s design. The handlebars and saddle feature an interlaced leather design used in Lancia Astura Bocca interiors, a car designed by Pininfarina in 1936. Bags to accessorize the bike are also available from Italy’s renowned The Bridge leather company.

The hand-made frame is made of chromed steel tubes with a walnut briar-root coating and the Zehus’ Bike+ motor powers the Fuoriserie, which recently made its debut at the Seoul Living Design Fair.

“Pininfarina Fuoriserie bike is a true Pininfarina project” states Chairman Paolo Pininfarina. “It blends our heritage with innovative solutions, it is elegant and exclusive but also highly functional with an eco-friendly soul.”

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Referencing the decade from which the ornate design heralds, just 30 bikes are being produced and can be purchased direct from Pininfarina.

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43 Cycles are currently producing a speed pedelec model for Europe, described by the company as ‘very elegant and very fast,’ which they plan to present at Eurobike.