The Guardian reports the depressing findings of research into why Britons do not cycle more.
"Years of government efforts to promote cycling have had almost no impact on a sceptical population who largely view bikes as either children's toys or the preserve of Lycra-clad hobbyists, a university study has found."
Britons unmoved by pro-cycling campaigns | Life and style | The Guardian
A second study, discussed in the same article, concludes that only huge investment in segregated cycle lanes will increase numbers. Most people are too frightened of traffic to take up cycling.
Would greater use of Pedelecs help promote cycling?
Bill
"Years of government efforts to promote cycling have had almost no impact on a sceptical population who largely view bikes as either children's toys or the preserve of Lycra-clad hobbyists, a university study has found."
Britons unmoved by pro-cycling campaigns | Life and style | The Guardian
A second study, discussed in the same article, concludes that only huge investment in segregated cycle lanes will increase numbers. Most people are too frightened of traffic to take up cycling.
Would greater use of Pedelecs help promote cycling?
Bill