On those grounds then the following is simply hysterical
Taken from their webby and obviously bo-lex:
Cyclaire Plus is a compact but super fast infating mini–pump! It inflates tyres to 120psi in seconds, and is suitable for all bikes from road racing bikes to hybrids and commuter bikes.
Cyclaire bicycle pumps are compact, yet both quicker and easier to use than a conventional pump. They're better because of the unique pull–cord system, which enables you to get a really long stroke – as long as your arm – from a small, portable pump. This means it's almost like having a full–sized floor pump (or "track pump") in a six–inch case.
Cyclaire pumps are so easy to use that we've had to include a gauge to prevent people overinflating their tyres. It's a high–quality gauge, which means you can control the pressure to get whatever pressure you want, whenever and wherever you need it.
Cyclaire pumps are premium quality products, with designs that are rugged and robust enough for mountain bikers. Reliable and durable, these designer pumps make ideal gifts for the cycling enthusiast.
OMG! I creased at the 'really long stroke' my dog saw that and demanded one, not the pump - just a really long stroke
Ah, I see it's an 'infating pump', is that some new technology? I might have believed infatting, lol. D'oh, it's a typo.
Glad I got the Road Morph. Oh, and a regular track pump for home use
