Press Release
16th August 2013
Wisper and Freego Electric bikes to join forces.
On Friday it was announced that Wisper and Freego Electric bikes are to join forces in a new venture to be named the Freego Wisper Group or FWG.
Freego and Wisper are arguably the two most recognised electric bike brands in the UK and between them have been at the forefront of the electric bike revolution for nearly nine years. Wisper’s David Miall and Freego’s John Heath will be working together as Joint Managing Directors under the Chairmanship of Eric Lane, to expand their already extensive dealership network. They will be continuing to sell exclusively through stockists in the UK and Ireland. Freego’s very popular demo bike leasing scheme and the recent 0% finance deals to the end user will be expanded to include all the bikes in FWG’s range.
Douglas Lawson has decided to pursue other interests and we all wish Douglas the very best for the future.
FWG’s impressive brand line up will now consist of Freego, Wisper, Grace, Riese and Muller, Blue Label and the iconic Birdy folding bike, currently the only non electric bike in their collection. There is talk however of a new range of non-electric or “Vanilla” bicycles being added to their portfolio in 2014.
Chairman Eric Lane says, “It was an obvious move to join the two most well known and successful electric bike businesses in the UK. John and David’s skill sets are perfectly matched to make the Freego Wisper Group a force to be reckoned with. As well as our work in the UK and Ireland we will be continuing to expand our export distributorship throughout the world.”
END
David Miall
Manging Director
Freego Wisper Group
16th August 2013
Wisper and Freego Electric bikes to join forces.
On Friday it was announced that Wisper and Freego Electric bikes are to join forces in a new venture to be named the Freego Wisper Group or FWG.
Freego and Wisper are arguably the two most recognised electric bike brands in the UK and between them have been at the forefront of the electric bike revolution for nearly nine years. Wisper’s David Miall and Freego’s John Heath will be working together as Joint Managing Directors under the Chairmanship of Eric Lane, to expand their already extensive dealership network. They will be continuing to sell exclusively through stockists in the UK and Ireland. Freego’s very popular demo bike leasing scheme and the recent 0% finance deals to the end user will be expanded to include all the bikes in FWG’s range.
Douglas Lawson has decided to pursue other interests and we all wish Douglas the very best for the future.
FWG’s impressive brand line up will now consist of Freego, Wisper, Grace, Riese and Muller, Blue Label and the iconic Birdy folding bike, currently the only non electric bike in their collection. There is talk however of a new range of non-electric or “Vanilla” bicycles being added to their portfolio in 2014.
Chairman Eric Lane says, “It was an obvious move to join the two most well known and successful electric bike businesses in the UK. John and David’s skill sets are perfectly matched to make the Freego Wisper Group a force to be reckoned with. As well as our work in the UK and Ireland we will be continuing to expand our export distributorship throughout the world.”
END
David Miall
Manging Director
Freego Wisper Group